Although the African aviation market currently accounts for a small sliver of the global air service market, the continent’s economic and population boom  is expected to drive the growth of African air traffic at a rate which outpaces the global market. Furthermore, focusing on meeting air passenger travel demand to, from, and within Africa will be essential to capitalizing on the continent’s economic growth. Of the various carriers operating in Africa, Ethiopian Airlines appears best positioned to be the leader in meeting those needs.