REGISTRATION NOW OPEN FOR ATA’S 40TH ANNUAL WORLD CONGRESS IN KENYA

Experience Magical Kenya November 9-14, 2015

Kenya Airways, Official Congress Airline

Press Release

NEW YORK, N.Y. August 10, 2015 – The Africa Travel Association (ATA) announced today that registration is now open for the 40th Annual World Congress, to be held from November 9-14, 2015 in Nairobi, Kenya. ATA’s signature event on the African continent will be hosted by the Kenya Ministry of East African Affairs, Commerce and Tourism under the auspices of Cabinet Secretary Hon. Phyllis Kandie, with the theme Africa Rising: Enhancing New Tourism Opportunities.

As an early founding member of the association, the Kenyan government shares a special connection with ATA. The first ATA Congress in Africa was hosted in Kenya in 1976 and the Kenyan Government has fostered a tradition of hosting the ATA Congress every ten years. “Our partnership with ATA is very important as the U.S. remains a significant source market for Kenya. The Kenya tourism industry is looking forward to welcoming ATA delegates for a successful conference in November to highlight all the country has to offer,” said Kandie.

Delegates can register for the five-day travel industry event on-line at ATA’s website, www.africatravelassociation.org/worldcongress. Special early bird rates for ATA members are available until August 31, 2015 at $400/person. After this date, ATA members can register for $500/person, while the non-member registration fee is $600/person. Local delegate rates are also available. Special ATA delegate rates have been negotiated at a range of hotels in Nairobi.

ATA Congresses in Africa bring together hundreds of delegates from around the world to interface with global travel and tourism leaders and experts. Congress delegates include representatives from tourism ministries and boards, multilateral and regional organizations, tour operators and topline travel agents, ground operators, airlines, hoteliers, media, the African Diaspora, as well as students and young professionals.

ATA’s 40th Annual World Congress will commence on Monday, November 9th and conclude on Saturday, November 14th. The Congress program includes a Tourism Ministers’ Roundtable, plenary sessions on timely global tourism topics; learning and professional development sessions; a range of networking events including an Opening Gala Dinner, Kenya Culture Night, and ATA Awards Ceremony; and offsite visits to Nairobi National Park, David Sheldrick Wildlife Trust, prehistoric site Olorgesailie, Karen Blixen Museum, and Giraffe Center. During the Congress Host Country Day, delegates will also have the opportunity to take part in travel excursions to the Lake Nakuru National Park and Ol Pejeta Conservancy.

Pre- and post-Congress tours are also available from ATA Supplier members to further explore Kenya. Visit www.africatravelassociation.org/worldcongress and click on Tours.

Kenya Airways, Official Congress Airline Kenya Airways, Official Airline of the 2015 ATA World Congress, has organized special discounted rates for delegates attending the Congress in Nairobi. A special booking platform is accessible on the ATA Congress website and here: http://pride.kenya-airway

Official Congress Venue The Official Congress Venue is the Kenyatta International Conference Centre (KICC) located at 30746-00100, Harambee Avenue, Nairobi, Kenya. To learn more about KICC, please visit: http://kicc.co.ke.

Media Registration Advance media registration is also available. Media wishing to attend the congress must apply for media accreditation. To apply for media accreditation, please complete the form here http://bit.ly/ATAKenyaCongressMediaForm and email to info@africatravelassociation.org.

Sponsorship Opportunities Companies interested in sponsorship and/or promotional opportunities at the Congress should contact ATA at +1.212.447.1357 or info@africatravelassociation.org.

About Kenya To learn more about Kenya, visit the Magical Kenya website: http://www.magicalkenya.com.

About the Africa Travel Association

The Africa Travel Association (ATA) is the leading global trade association promoting travel and tourism to Africa and strengthening intra-Africa partnerships. Established in 1975, ATA serves both the public and private sectors of the international travel and tourism industry. ATA membership comprises African governments, their tourism ministers, tourism bureaus and boards, airlines, cruise lines, hotels, resorts, front-line travel sellers and providers, tour operators and travel agents, and affiliate industries. ATA partners with the African Union Commission (AU) to promote the sustainable development of tourism to and across Africa. ATA’s annual events in the USA and across Africa bring together industry leaders to shape Africa’s tourism agenda and to stay up-todate on Africa’s latest tourism trends, issues and products. For more information about ATA, visit http://www.africatravelassociation.org